Chandon Garden Spritz Social Media Artistic Direction

Brief: For this project, I developed a creative social media presentation for Chandon Garden Spritz, a ready-to-pour blend of sparkling wine. The concept includes a mood board to establish the brand's aesthetic, Perfect Serve ideas showcasing the ideal way to enjoy the drink, and a 9-image Instagram grid mockup to bring the visual identity to life.

Approach: I approached Chandon Garden Spritz’s social presence with a modern, trend-driven aesthetic, staying true to its values of community, celebration, and craftsmanship. My concept reflects the drink’s bubbly, effervescent nature, making it feel both sophisticated and approachable. By incorporating current visual trends and storytelling, I created a look that resonates with memory-makers and those who love to gather, ensuring the brand feels fresh, inviting, and effortlessly celebratory.